M. Lissette Flores
M. Lissette Flores is a marketing communications practitioner with more than 20 years of experience specializing in Hispanic, multicultural and international public relations and marketing communications. In 2002, she founded estrella pr + marketing, where her clients have included the Orange County Fair, Symantec, La Opinion, Azteca America TV, Northwestern Mutual Bank, Goldman Sachs, and Long Beach City College’s 10,000 Small Businesses initiative.
Flores has developed and implemented strategic marketing communications and Hispanic/multicultural public relations programs for numerous FORTUNE 500 companies, including The Walt Disney Company’s Disneyland Resort, DIRECTV, Inc. and McDonald’s Corporation.
She served as the president of the Hispanic Public Relations Association from 1995 to 1996 and received the Trevett Award from the Public Relations Society of America. She currently serves on the boards for the Long Beach Public Library Foundation, WomenShelter and Long Beach Cancer League.
Flores has a bachelor’s degree in journalism with an emphasis in public relations, along with minors in marketing and Spanish, from California State University, Long Beach.