Elita Adjei, the director of media relations and digital programs for Kaiser Permanente, is a seasoned corporate communications/PR executive who has worked in healthcare, sports, entertainment, higher education, energy, petrochemical refining and utilities. She has a solid track record of creating integrated communication campaigns and strategies that capture the narrative and business objective of global companies. She’s worked closely with C-suite executives, national sales teams and subject-matter experts while managing external PR and media-buying agencies.
Before entering the media relations industry, Adjei built a career as a successful TV talent producer/booker. She booked and managed professional athletes for appearances on the two-time Sports Emmy award-winning series “Sports Science,”which aired on Fox Sports Net and, later, ESPN. She also secured A-list athletes for the Fox Sports News program “The Best Damn Sports Show Period.”
Adjei holds a bachelor’s degree in journalism from California State University, Long Beach, and a master’s degree in health and risk communications from Ashland University in Ashland, Ohio.